Artisanal by Maison Martin Margiela

 The Paris Couture shows have just started and the Maison Martin Margiela team presented one of its best collections so far.



The Artisanal concept is based on old garments and objects gathered  from all over the world, given a second chance to become something new, unique and fascinating. All pieces are handsewn and their manufacturing may take up to 170 hours of work.

 The Spring/Summer 2011 collection is inspired by flowers in prints,colours and shapes.

 The collection consists of geometrical dresses, boleros combined with simple bodies and overalls.

 The variety of materials used is huge: iridiscent leather, cotton poplin, Liberty fabrics, taffeta,polyester,crepe, silk and lycra adorned with sequins made of plastic bags, pearls and coq feathers.The colour combinations are also impressive: blue, fuschia, orange and candy pastels.

All images courtesy of Maison Martin Margiela.


www.maisonmartinmargiela.com

Y-3 Menswear

 Yohji Yamamoto and Adidas celebrate 10 years of collaboration with an awsome interactive show presenting the Y-3 menswear collection for A/W 2011-12.

 Models marched on a treadmill installation, overlaid with film footage of open roads and valleys. At the same time there was a presentation of the film This is my Dream, a documentary about Yohji Yamamoto and the preparation of the collection, directed by Theodore Stanley.

The presentation also included an impressive colourful exhibition of Adidas for Yohji Yamamoto footwear.

 

 The collection is inspired by nature and the concept of escape including blazers, trenchcoats, parkas and high boots in army green. At the same time there was a burst of japanese prints on bomber jackets, shirts, knitted leggings and sarouel pants.

 The accessories line includes printed sneakers, white Chelsea ankle boots and wool trapper hats.

 All pictures courtesy of Y-3.

www.adidas.com

Prada Video Campaign

A brand new fascinating video campaign for the Prada S/S 2011 collection.





www.prada.com